Friday 6 March 2015

What an Emerging Artist Does All Day

Shelfie - for World Books Day, 2015


Now, you may wonder why there's a big gap since my last post and that's because I have recently started to explore the murky work of funding.

As an artist, I have had to get to grips with the thorny issue of having a more defined attitude to selling work, rather than just hoping some exhibition visitor will make enquiries. To this end I have been attending a series of workshops run at the NN Contemporary gallery in Northampton. Over three workshops Tracey Clarke, a business development bod for the Crafts Council and NN, has been gently guiding us through the steps we can take to lead us From Art to Commerce.

With the exception of a couple of professional artists who had lost their direction in their practice, most of the attendees had mainly sold via friends or family. What we lacked was a plan as to how to create sustainable incomes.

There is no quick fix, as we found. As artists we need to research our field and be more business-like as well as have the courage to continue perusing our creative paths. After the February workshop I had several things on my to-do list, one of which was to update my blog, so here we are.

As for my bookshelf, that now contains books on funding and business as well as art, not as a result of the workshop but rather due to a part-time job for a charity, which I started at the end of last year. Although charities seem to be largely interested in grant applications and government-led funding, sometimes you just have to bite the bullet and just ask people directly to help your cause. Active fundraising, research and marketing go hand in hand, as Tracey pointed out to all us emerging artists in the workshop. Dealing with funding issues for a charity has certainly helped me think more carefully about how you ask people for money and I aim to have fine-tuned that skill by the end of this year. 

Let me know what you think about arts funding. Is it getting better where you are?
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